Elena Rostova
VP of Conversational Paid Media & Growth Engineering
Elena Rostova oversees paid conversational media strategy and growth engineering at AdGPT. She specializes in migrating B2B brands away from inflated Google keyword auctions into blue-ocean conversational search placements.
With over a decade of performance media leadership managing $100M+ in digital acquisition spend, Elena developed the Closed-Loop CRM Attribution Engine, enabling marketing leaders to track conversational prompt origin through to signed contracts.
She works closely with compliance officers and legal teams in healthcare, banking, and SaaS to deploy high-converting landing funnels that adhere to HIPAA, FINRA, and FTC guardrails.
Articles & Technical Playbooks by Elena Rostova
Prompt Share of Voice (Prompt SOV): How to Measure, Track, and Dominate Brand Citations in ChatGPT & Perplexity
The definitive enterprise framework for measuring Prompt Share of Voice (Prompt SOV) in 2026. Learn how to track brand citations in ChatGPT, Perplexity, and Claude, and displace competitors.
Closed-Loop CRM Attribution: Eliminating AI Discovery Blind Spots
How to connect conversational AI discovery sessions directly into HubSpot and Salesforce to accurately attribute pipeline and revenue.
Reducing Customer Acquisition Costs (CAC) in the Era of AI Search
Discover strategic frameworks to reduce B2B customer acquisition costs by migrating marketing spend from saturated Google keyword auctions to conversational AI search.
Conversational Ad Economics: Why Cost Per Qualified Lead Drops 60%+
Empirical economic analysis of conversational AI advertising. Discover why pre-qualified dialogue intent, zero click fraud, and low bid density cut cost per qualified lead by 60%+.
All publications follow AdGPT’s Anti-Fabrication & Verification Charter
Every methodology, economic matrix, and Context Hint recommendation is verified against production ad platform telemetry and tested live across OpenAI, Perplexity, and Anthropic APIs.